Navira Settlement Services is a Toronto-based company built for one purpose. To make sure newcomers to Canada never feel lost.
From airport pickup to SIN registration, health cards, bank accounts, and temporary accommodation, Navira handles everything a newcomer needs in their first two weeks.
Their tagline says it all: “You only land in Canada for the first time once. The service was genuinely great. But almost nobody knew it existed. That’s the problem Markit Me was brought in to solve.
The Challenge
Navira was entering a space where trust matters more than anything. Newcomers arriving in a foreign country are cautious. They research carefully. They look for credibility before spending a dollar.
When Navira came to us, they had no brand identity to speak of. No website that built confidence. No social media presence that reached their audience. And no ad strategy to get in front of people actively planning their move to Canada.
The key challenges going in:
There was no visual brand.
No logo system, no colour palette, nothing consistent.
Their digital presence gave no reason for a newcomer to trust them.
Social media was non-existent.
And their target audience, people abroad researching Canada before arrival, had no way of finding them online. The product was ready. The brand was not.
The Outcome
Navira was entering a space where trust matters more than anything. Newcomers arriving in a foreign country are cautious. They research carefully. They look for credibility before spending a dollar.
When Navira came to us, they had no brand identity to speak of. No website that built confidence. No social media presence that reached their audience. And no ad strategy to get in front of people actively planning their move to Canada.
The key challenges going in:
There was no visual brand.
No logo system, no colour palette, nothing consistent.
Their digital presence gave no reason for a newcomer to trust them.
Social media was non-existent.
And their target audience, people abroad researching Canada before arrival, had no way of finding them online. The product was ready. The brand was not.
Website Traffic Increase
0x
Growth in Instagram Followers
0%
Return on Ad Spend
0x
Increase in Consultation Bookings
0%
Brand Identity and Design
Before anything else, Navira needed to look like a business people could trust. We built their brand from scratch. Logo, typography, colour palette, and full brand guidelines. Everything was designed to feel warm, professional, and approachable. The kind of brand a nervous newcomer sees and thinks: “These people know what they’re doing.
Website Redesign
We designed and built their full website. Clean layout. Clear service breakdown. Pricing plans are presented simply. Strong calls to action at every step. The site was built to convert visitors who were already curious into people ready to book a consultation. Mobile-first, fast, and easy to navigate.
Social Media Management
Navira’s audience lives on Instagram, Facebook, and TikTok. We built their presence across all three. Consistent content, helpful tips for newcomers, relatable posts about the Canada arrival experience, and a posting rhythm that kept their pages active and growing every week.
Facebook and Instagram Ads
We ran targeted ad campaigns aimed at people outside Canada researching relocation. Indians, Nigerians, Pakistanis, Filipinos and other communities actively planning their move. The ads spoke directly to the anxiety of landing in a new country alone. Real pain points. Real solutions. The results came quickly.
What Changed
Before Markit Me, Navira had a strong idea and a weak digital presence.
After working together, they had a brand that built trust on first impression. A website that turned visitors into booked clients. And social media and ads that reached their exact audience at the exact moment those people needed them.
That is what good marketing does. It closes the gap between a great service and the people who need it.
Ready to grow your business? Let’s talk about what we can do for you.
